TURKEY, MOST PREFERRED DESTINATION
"World Tourism Organization (WTO) has envisaged that Turkey would become the most preferred tourist destination in the next 10 years" said Turkish Culture and Tourism Ministry.
"World Tourism Organization (WTO) has envisaged that Turkey would become the most preferred tourist destination in the next 10 years," said Turkish Culture and Tourism Ministry Undersecretary Mustafa Isen.
Partaking in a conference on "Solutions for Turkey's Problems", Isen briefed participants on the ministry's culture and tourism program.
Isen stated that they developed an effective tourism policy by assessing the new trends in the world as well as existing and potential opportunities in Turkey.
"Our aim is to make tourism a leading sector, effective in creating employment opportunities and enabling regional development," said Isen.
"Moreover, we would like to make Turkey one of the top 5 countries in terms of the number of tourists received and level of tourism incomes till 2020, besides we aim to turn the country into an international trademark," he added.
Commenting on the culture policy as well, Isen said they considered such policy within the framework of the globalization process and Turkey's EU membership perspective.
Isen also stressed that they desired to present culture as a tourism product and introduce Turkey's historical and cultural richness to the world.